Digital Transformation - Strategy Masterclass
A complete masterclass on how to create and present executive level digital transformation strategies.
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A complete Digital Transformation Strategy Creation course on Udemy! You’ll learn unique and in depth knowledge from a senior product manager who works in digital for one of the World’s top 100 banks.
From understanding the fundamentals of digital transformation to key digital transformation concepts, from exploring why strategies are essential for digital transformation to the phases of digital transformation strategy creation, right through to the essential content for any digital transformation strategy and how to present your strategy to any audience.
I offer Q&A sessions with students and detailed summaries of all lectures and topics covered as well as a wide range of resources to help progress your knowledge.
In a matter of hours you’ll master all you need, to do things like:
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Understand and be able to explain the critical role of strategies in digital transformation
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Lead work in creating digital transformation strategies
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Work on a range of essential parts of a strategy – including visions, problem statements, roadmaps, financial projections, strategic pillars and target ambitions
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Create digital transformation strategies that can deliver immediate customer value
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Explore how you manage key stakeholder relationships and obtain buy in for your strategy
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Master the skills of presenting your strategy – to audiences ranging from executives to peers.
This course will equip you with the knowledge and skills to standout when it comes to digital transformation career opportunities. Plus you get access to a discord community of like minded digital transformation professionals along with a dedicated chatbot – which will answer questions on the course, and help you grow your skills in digital transformation.
You get access to personally crafted lectures, detailed lecture summaries, assignments to challenge you, and curated resources to help progress your knowledge – all from a leading instructor on Udemy in digital transformation.
My courses in digital transformation are used, and in some cases mandated, by many organizations in banking, energy, manufacturing, technology consulting and government who actually make this a part of their mandatory annual learning!
What’s included in the course?
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High-Quality Video Lectures: where you’ll learn about digital transformation…this isn’t about confusing you with jargon, but creating a learning environment where you can learn the fundamentals of digital transformation.
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Downloadable Handouts & Resources: which will help you to enhance your understanding and retention of the key concepts.
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Quizzes and Assignments: to help validate your learning and help you develop practical skills in digital transformation.
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Lifetime Access with NO Expiration: so you can learn at your own pace, and you can come back at any time you feel unsure or you need a refresher.
What ELSE is included in the course?
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Lecture Summaries: an easy to understand wrap up of each lecture to help you round out your knowledge on each topic.
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Completion Certificate: your Udemy Certificate of Completion – which you can share on LinkedIn and get recognized for mastering this highly valued skillset.
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Discord Community: a community of like minded professionals, including further learning opportunities, networking and potential opportunities & roles.
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DX Chat AI: a dedicated AI DX coach and expert helping you with the course content and beyond as your expert DX adviser.
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Students accelerate their careers after understanding digital transformation!
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20% have started a new career after completing courses in digital transformation
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18% have received a pay increase or promotion.
Understanding and applying the concepts taught in this course can help you accelerate your career too.
Right now, there are 100,000s of job listings worldwide that are looking for digital transformation professionals – across product, technology and management, that pay on average $140,000 + / year. Digital transformation consultants charge out at up to $10,000 /day.
But how exactly do you get into digital transformation? How do you develop knowledge in creating great digital transformation strategies?
There are definitely no degrees in digital transformation or formal certifications, and courses online just scrape the surface. They don’t provide real, practical and proven digital transformation techniques. Most folks working in digital transformation, like me, have built up their skills over many years of hard work in technology and management.
Well that’s where I can help you. You’ll get up to date, practical and proven digital transformation skills and knowledge from a digital insider.
The kind of skills and knowledge that can help you land a job in digital transformation or help you grow your current knowledge of digital.
Students aren’t required to know anything beforehand. All you need is enthusiasm and an inquisitive mind. I’l teach you the fundamentals and how to apply them, to help you master digital transformation and be an expert at digital transformation strategy creation.
Introduction to Digital Transformation
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1
Course OverviewDon't forget to join the Discord community and access DX Chat AI - your dedicated AI digital transformation coach and expert helping you with the course content and beyond as your expert DX adviser. Details in the resources for this lecture!
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2
Your First Activity
In this lecture, you'll need to complete your first activity - sharing some details around why you are doing this course and what you hope to get out it, so I can better help you with your goals.
Why Strategies Matter in Digital Transformation
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3
Introduction
In this first lecture in the Section, I'll take you through what digital transformation is all about and give you a solid definition to use when it comes to explain what digital transformation is.
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4
Why Digital Transformation Matters
You've heard a lot about digital transformation. But why is digital transformation so important? In this lecture I'll provide you with context on why digital transformation is not only important, it's essential too.
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5
What Happens When You Ignore Digital Disruption?
You've heard about Netflix right? Well in this lecture, I'll take you through how an entertainment company went from being a market leader to going bankrupt, all because of a simple startup idea called Netflix.
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6
The Essence of Digital Transformation
In this lecture, I'll take you through the digital transformation framework, including the phases of digital transformation and enablers. This will provide you a good base level of knowledge to continue on throughout the rest of this course.
Creating a Digital Transformation Strategy
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7
What is a Strategy?
In this lecture we explore the concept of strategies, what are they and why they are important.
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8
Do You Need a Strategy in Digital?
In this lecture, we deep dive on some key reasons why strategies are important and how they can really help organizations.
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9
Do You Need a Strategy in Digital - Assignment -
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Tips for Creating an Awesome Strategy
In this lecture, we'll explore key 'insider' tips on how to prepare the very best strategy based on plenty of experience (both successes and failures!)
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11
QuizA quiz to challenge you and help you consolidate your learning and knowledge of the course.
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12
Phases of Strategy Creation
In this lecture we'll explore the phases from discovery through to validation and execution, involved with creating a strategy.
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13
Key Concepts with a Digital Transformation Strategy
In this lecture we'll explore the phases from discovery through to validation and execution, involved with creating a strategy.
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14
What Doesn't Belong in a Strategy
In this lecture we'll explore those common parts that occasionally make there way into a strategy, and why you should include them.
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15
Creating a Strategy: Concepts - Assignment
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16
Quiz
A quiz to challenge you and help you consolidate your learning and knowledge of the course.
Presenting Your Strategy
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17
Introduction
In this lecture, I'll introduce this important section of the course and also introduce Prozen Healthcare, which will be our case study bank for creating a digital transformation strategy.
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18
Title & Mission
In this lecture we'll explore the Title and Mission parts of the strategy.
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19
Vision
In this lecture we'll explore the Vision part of the strategy and understand why visions are of the most important parts of a digital transformation strategy - which you'll understand further as we explore the remaining sections of the strategy.
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Vision - Assignment
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Quiz
A quiz to challenge you and help you consolidate your learning and knowledge of the course.
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22
Background
In this lecture we'll explore the Background part of the strategy and deep dive on how to create the background for a strategy.
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23
Problem Statement
In this lecture we'll explore the Problem Statement part of the strategy including how to effectively create a powerful problem statement.
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Problem Statement - Assignment
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25
Target Ambitions
In this lecture we'll explore the Target Ambitions part of the strategy and develop an understanding how to create both ambitions and join these up with targets.
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26
Target Ambitions - Assignment
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Quiz
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28
Financial Projections - Part 1
In this lecture we'll explore the first part of the Financial Projections part of the strategy, and the importance of summarising key financials into consolidated summary.
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29
Financial Projections - Part 2
In this lecture we'll explore the underlying financial modeling that drives the Financial Projections part of the strategy.
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30
Financial Projections - Assignment
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31
Quiz
A quiz to challenge you and help you consolidate your learning and knowledge of the course.
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32
Trends & Opportunities - Part 1
In this lecture we'll explore the Trends and Opportunities part of the strategy, and deep dive on a methodology to determine trends and opportunities for a strategy.
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33
Trends & Opportunities - Assignment
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34
Trends & Opportunities - Part 2
In this lecture we'll explore the Trends & Opportunities part of the strategy, and in particular demonstrate how to apply the techniques covered in Trends & Opportunities - Part 1.
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35
Introducing Strategic Pillars - Part 1
In this lecture we'll explore the concept of Strategic Pillars, and begin understanding how to define your Strategic Pillars - using the Foundation > Fundamental >> Component framework.
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36
Quiz
A quiz to challenge you and help you consolidate your learning and knowledge of the course.
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37
Introducing Strategic Pillars - Part 2
In this lecture we'll continue to explore the concept of Strategic Pillars, and develop a stronger understanding how to define Strategic Pillars - using the Foundation > Fundamental >> Component framework.
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38
Business Models - Part 1
In this lecture we'll explore the Business Model strategic pillar that I've defined for Prozen Healthcare.
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Business Models - Part 2
In this lecture we'll continue to explore the Business Model strategic pillar that I've defined for Prozen Healthcare.
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40
Business Models - Assignment
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41
Product
In this lecture we'll explore the Product strategic pillar that I've defined for Prozen Healthcare.
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42
Quiz
A quiz to challenge you and help you consolidate your learning and knowledge of the course.
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43
Delivery
In this lecture we'll explore the Delivery strategic pillar that I've defined for Prozen Healthcare.
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Technology
In this lecture we'll explore the Technology strategic pillar that I've defined for Prozen Healthcare.
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45
Roadmap
In this lecture we'll explore Roadmaps and their role in a strategy, and share some easy techniques to create and structure your roadmap.
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46
Roadmap - Assignment
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47
Quiz
A quiz to challenge you and help you consolidate your learning and knowledge of the course.
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48
Acceleration Opportunities
In this lecture we'll explore Acceleration Opportunities, and how they can help create a catalyst for focus and action in a strategy.
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49
Next Steps and Appendices
In this lecture we'll close out the creation of the strategy by exploring the Next Steps along with Appendices parts of the strategy.
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50
Quiz
Demonstration
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51
Strategy Presentation Techniques - Part 1
In this lecture, we'll explore Part 1 of the techniques that will lift your strategy presentation skills to the next level.
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52
Strategy Presentation Techniques - Part 2
In this lecture, we'll explore Part 2 of the techniques that will lift your strategy presentation skills to the next level.
How long do I have access to the course materials?
You can view and review the lecture materials indefinitely, like an on-demand channel.
Can I take my courses with me wherever I go?
Definitely! If you have an internet connection, courses on Udemy are available on any device at any time. If you don't have an internet connection, some instructors also let their students download course lectures. That's up to the instructor though, so make sure you get on their good side!
Stars 5
420
Stars 4
300
Stars 3
97
Stars 2
27
Stars 1
19
Course details
Video
6 hours
Certificate of Completion
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